Related Posts Plugin for WordPress, Blogger...

Saturday, 19 September 2015

Challenges Facing Online Businesses



Online businesses are crucial in providing employment, but the challenges they face are making it hard to exploit the full potential of this lucrative industry. Unemployment is a serious problem globally, with young people the most affected. Rapid population growth, increased numbers of job seekers, and shrinking or dormant economies, imply that nations cannot adequately cater for their unemployed populations. However, the internet is fast becoming a practical alternative, with many people setting up various kinds of enterprises to tap into the unending possibilities of the World Wide Web. Despite this, there are formidable barriers that may force many online small and medium enterprises out of business.
Fraud is a major challenge facing online businesses. Hackers infiltrate websites, and steal passwords and other crucial clients' information. These cyber criminals also bring down entire websites, thus rendering the owners of the sites helpless and bankrupt. While some hackers are thieves, others do it as a pastime. Sites that are not well-protected from such attacks lose information that is later used to steal from clients. Internet businesses, whose owners utilize unsecured wireless networks, are the most vulnerable. Since most online entrepreneurs are not necessarily computer gurus, they find it hard to avert such malicious and incapacitating attacks.
The second challenge that destroys the potential of online businesses is harmful and malicious internet programs. The internet is replete with spyware and viruses. These programs unlock security software, delete crucial files and steal passwords. Many internet businesses that are not protected from such programs lose important data and run out of business. Often, small business owners erroneously believe that malicious programs only attack large firms. The truth is that these programs do not have a limit, and can invade and compromise any website.
Lastly, many proprietors of internet businesses lack the necessary ability to technologically run their sites. While it is true that people with inadequate computer knowledge own businesses online, it is also a fact that lacking crucial information on how websites operate on the World Wide Web makes one powerless to protect a site from attacks. Hiring an expert to run a website is a viable option, but having adequate working knowledge is the best safeguard. Online entrepreneurs, without adequate computer operations' knowledge, are susceptible to virus attacks and hacking. Many online businesses end up closing, because of lack of expertise on how to handle threats of this nature. As long as these challenges persist, the internet will not efficiently play its role of providing employment.